Adobe AD0-E608 valid exam dumps : Adobe Customer Journey Analytics Business Practitioner Professional
- Exam Code: AD0-E608
- Exam Name: Adobe Customer Journey Analytics Business Practitioner Professional
- Updated: Oct 08, 2026
- Q&As: 132 Questions and Answers
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Adobe AD0-E608 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Analysis and Reporting | - Segmentation and filtering concepts - Workspace analysis and project creation |
| Data Configuration and Governance | - Permissions and access management - Data views and schema configuration |
| Customer Journey Analytics Fundamentals | - Concepts and architecture overview - Data ingestion and connections |
| Reporting and Visualization | - Reporting best practices - Visualization components in Analysis Workspace |
Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:
Your marketing team needs weekly sales performance reports segmented by product categories. After configuring the report schedule, the team reports that the files they receive are unreadable. Upon investigation, you find that the export format was incorrectly set. What should you do next?
Response:
- A. Increase report delivery frequency to daily.
- B. Enable calculated metrics in the report.
- C. Recreate the report with new data filters.
- D. Change the export format to a compatible file type like CSV or Excel.
Correct Answer: D 🗳️
Which settings should be enabled when analyzing data for customer segmentation?
(Select two.)
Response:
- A. Schedule Data Ingestion Checks
- B. Apply Event Filters for Specific Actions
- C. Enable Real-Time Data Refresh
- D. Use Profile Merge Policies
Correct Answer: B,D 🗳️
What is the primary function of a Segment in Adobe CJA?
Response:
- A. Automating data ingestion
- B. Creating data visualizations
- C. Filtering data for analysis
- D. Exporting reports to external tools
Correct Answer: C 🗳️
A business team is curious what percentage of web visitors are known vs. anonymous. A visitor becomes known when they either create an account or log in for the first time on a new browser. Creating an account or logging in appends a Customer ID to the user's web events.
What calculated metric can be built to display the percentage of web visitors that are known?
Response:
- A. (Customer ID does not exist (People)) / People
- B. (Customer ID exists (People)) / People
- C. (Customer ID exists (People)) / (Customer ID does not exist (People))
Correct Answer: B 🗳️
The call center of a company has seen a spike in recent call volume, and they have discovered the cause to be their website. The analytics team has been tasked with uncovering the reason for these calls using a Data View that combines call center data and website analytics data, and they want to know what part of the site is driving the call center volume up.
Which action would help answer that question?
Response:
- A. Create a freeform table showing Call Reason (as your dimension), Page Views (Time Decay | 15 minutes attribution Lookback window: Session) as your metric.
- B. Create a freeform table showing Call Reason (as your dimension), Calls (Time Decay | 15 minutes attribution Lookback window: Session) as your metric.
- C. Create a freeform table showing Page Name (as your dimension), Calls (Time Decay | 15 minutes attribution Lookback window: Session) as your metric.
- D. Create a freeform table showing Calls (as your dimension), Call Reason (as your metric).
Correct Answer: C 🗳️
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