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Oracle 1Z0-1032-21 Exam Syllabus Topics:

Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

1. While configuring the import of a PET table, you need to match new records to existing records for the data merge.
Which two profile fields are options to configure the import to match existing records? (Choose two.)

A) PET_ID_
B) ADDRESS_
C) CUSTOMER_ID_
D) EMAIL_ADDRESS_

2. You declared a field, FIRST_NAME, from your profile list in your campaign.
What is the correct RPL syntax to personalize your content with the first name of your customer in the email campaign?

A) $ {FIRST_NAME}
B) $FIRST_NAME
C) {FIRST_NAME} $
D) {FIRST_NAME}

3. Which coding practice should you use when coding responsive design emailmessages?

A) Keep elements showing up in the responsive version in the same order as they appear in the nonresponsive version: left to right and top to bottom.
B) Include styling code inline between the <HEAD> tags within HTML elements instead of in external files.
C) Create separate HTML documents for responsive and nonresponsive emails to avoid having the necessary elements and code structure in one document.
D) Use background images freely; they will just not display if not supported on some platforms.

4. Your new Responsys customer wants to begin sending email campaigns.
Which three practices should they employee for their IP address warm-up process? (Choosethree.)

A) Establish volume levels going through your major ISPs as quickly as possible so you can begin reaching your subscribers without suffering declines in response rates.
B) Establish an initial reputation with each major ISP by demonstrating that you are sending to valid email addresses with very few complaints or hard bounces.
C) Test out a new re-engagement email campaign by sending emails to lapsed or nonengaged subscribers.
D) Minimize complaints and bounces to establish a good reputation with each ISP.
E) Send carefully planned content to highly engaged recipients.

5. You built a seed group with three records to test combinations of data during campaign proof testing. All fields required for personalization are populated with test data. But when you try to preview or proof launch a promotional email campaign, an errormessage states that the proof list is empty.
Why is this happening?

A) You can only launch emails to a seed list; you cannot preview or send a proof launch to the seed list records.
B) When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out, Responsys will suppress displaying personalization in preview mode or sending emails to those contacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.
C) The seed group is corrupted. You must delete and re-create the seed group with the test data desired.
D) You must have missed populating some of the fields being used for personalization in the records.
Check the data in the seed group for completeness.

Solutions: