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| Certification Vendor: | Microsoft |
|---|---|
| Exam Name: | Microsoft Dynamics Marketing |
| Exam Number: | MB2-709 |
| Passing Score: | 700-800 / 1000 |
| Related Certifications: | Microsoft Dynamics CRM 2016 Marketing Specialist |
| Real Exam Qty: | 45-60 |
| Exam Format: | Multiple Choice, Case Studies, Drag-and-Drop |
| Certificate Validity Period: | Retired since March 31, 2017 |
| Exam Price: | USD 165 |
| Available Languages: | English |
| Exam Duration: | 120 minutes |
| Recommended Training: | Microsoft Official Learning Microsoft Dynamics Marketing Documentation |
| Exam Registration: | Pearson VUE Registration |
| Sample Questions: | ![]() |
| Exam Way: | Online proctored or onsite at Pearson VUE test centers (before retirement) |
| Pre Condition: | Basic working knowledge of Microsoft Dynamics Marketing and Dynamics CRM; no mandatory prerequisites |
| Official Syllabus URL: | https://www.microsoft.com/en-us/learning/exam-mb2-709.aspx |
| Section | Weight | Objectives |
|---|---|---|
| Set Up and Configure the Application | 10-15% | - System provisioning and hierarchy setup - Templates for campaigns, jobs, and approvals - User roles, security, and permissions |
| Analytics and Performance Measurement | 15-20% | - Custom reporting and data visualization - ROI and campaign effectiveness analysis - Marketing KPIs and dashboards |
| Manage Marketing Finance and Media | 5-10% | - Budget setup and tracking - Media vendors and channel planning - Chart of accounts and cost management |
| Apply Integrated Marketing Management (IMM) Concepts | 10-15% | - Marketing organization requirements - IMM solution characteristics and disciplines - Integration with Dynamics CRM and Power BI |
| Create, Track and Measure Multichannel Marketing | 20-25% | - Campaign creation, tracking, and reporting - Event management and registration - Email, social, and digital marketing setup |
| Generate and Manage Leads and Campaigns | 20-25% | - Sales alignment and lead handoff - Program and campaign lifecycle management - Lead capture, scoring, and nurturing |
Microsoft Dynamics Marketing is an official Microsoft exam, catalogued under the code MB2-709. A pass awards you the Microsoft Specialist: Dynamics CRM 2016 Marketing certification at the Specialist level. It also supports progress toward Microsoft Dynamics CRM 2016 Marketing Specialist. Demand for this credential has stayed strong because it validates skills employers can use from day one.
The Microsoft Dynamics Marketing exam packs 45-60 questions into 120 minutes. Candidates rarely fail because of one impossible topic; they fail because ten minutes vanished on three stubborn questions. Build a triage habit now: answer, flag, move on, return later. Timed full-length sessions in the ValidDumps test engine are the most honest way to practice that discipline before it counts.
You pass Microsoft Dynamics Marketing at 700-800 / 1000, and the official registration fee stands at USD 165. One detail worth internalizing: there is no retake discount, so a second sitting costs another full USD 165. Use the ValidDumps practice tests as your gauge and book only when your results clear the requirement with a repeatable margin, not a one-off peak.
Basic working knowledge of Microsoft Dynamics Marketing and Dynamics CRM; no mandatory prerequisites
Vendor policies shift over time, so confirm the current entry conditions before paying any registration fee; the official exam page is the authoritative source.
You can sign up for Microsoft Dynamics Marketing through the official registration points listed here.
Regarding format, the exam is delivered Online proctored or onsite at Pearson VUE test centers (before retirement).
Microsoft recommends the following training for Microsoft Dynamics Marketing candidates.
Course content builds understanding, but the exam grades answers. Bridge the two with the 48 practice questions in the ValidDumps MB2-709 package, and the theory starts converting into points.
Yes. A free demo of the Microsoft Dynamics Marketing material is available on this page, so you can verify the quality of the questions and the expert-edited answers yourself. Once you purchase, updates are free for 365 days and the newest version is emailed to you automatically as it releases; after expiry, extending the update service costs 50% of the regular price.
A 100% money-back guarantee covers your purchase under defined conditions. If you take the Microsoft Dynamics Marketing exam within 60 days of buying and fail, you can claim a full refund, provided the exam matches your product. Attempts within 3 days of purchase are ineligible, as are downloaded-but-unused products, free materials, and expired orders, and the candidate name must match the payer name. Submit a scanned enrollment slip and the official Score Report PDF within 2 days of the exam; claims are processed within 7 days. Alternatively, you may exchange rather than refund: two other exam products of equal value, free, with the update service on your original purchase kept intact.
Delivery is instant: files unlock for download upon successful payment and are automatically emailed to you within one minute. If nothing arrives within 2 hours, check spam and contact us by email or online service. Installation is unlimited across your computers.
Microsoft Dynamics Marketing spans 6 official domains. The most heavily weighted include Create, Track and Measure Multichannel Marketing (20-25%), Analytics and Performance Measurement (15-20%), and Generate and Manage Leads and Campaigns (20-25%). The full topic list is published above on this page; let the weightings decide where your next study hour goes.
Question 1
You are a studio manager who is responsible for all digital marketing assets stored in Microsoft Dynamics Marketing (MDM).
You need to introduce an online approval workflow for creative artwork files in order to immediately improve processes.
Which three features are available in MDM? Each correct answer presents part of the solution.
A. SMS alerts on approval status changes
B. template-based approval requests
C. approval routing to Microsoft Dynamics CRM users
D. optional file version history
E. standardized approval workflow for all digital file types
Question 2
Which three scenarios demonstrate how a customer can use Microsoft Dynamics Marketing (MDM) for external collaboration with their vendors and other business units?
Each correct answer presents part of the solution.
A. Company branch staff can submit job requests without the need to log into the system and without the need to purchase additional seat licenses.
B. External agencies can access the system with limited user privileges, e.g., to upload files, without the need to purchase additional seat licenses.
C. Printers and other vendors can beinvited to submit bids in response to an RFP created and managed in the system.
D. Online agencies can deep-link fromtheir Web Content Management systems to the MDM file management system.
E. Media owners can be sent media orders createdin the system to buy online, print, and broadcast in media space.
Question 3
You need to add a new lead scoring rule to a lead scoring model.
Which two scored field options allow you to define the new lead scoring rule? Each correct answer presents a complete solution.
A. Source Code
B. Event Session
C. Lead Score
D. Sales Rating
Question 4
Regulations in your country require that contacts to whom you send email marketing messages must opt-in twice in order to receive your communications.
Which two steps are required in order to set up the double opt-in functionality in Microsoft Dynamics Marketing? Each correct answer presents part of the solution.
A. Create a marketing list to identify contacts who have not opted-in.
B. Create a doubleopt-in link for the company.
C. Enable double opt-in for the site company or client company.
D. Enable double opt-in in the site settings.
Question 5
Your management team asks you to investigate the feasibility on integrating Microsoft
Dynamics Marketing with your on-premise Microsoft Dynamics CRM.
What should you tell them?
A. In order to integrate our CRM system, we need to upgrade to Microsoft Dynamics CRM
2 013.
B. In order to integrate our CRM system, we need to upgrade to Microsoft Dynamics CRM
2 015.
C. Our CRM system is on-premise, and we need to upgrade to Microsoft Dynamics CRM online to integrate it.
D. Our CRM system is ready to integrate because we have Microsoft Dynamics CRM 2011 with Update Rollup 12 applied.
Solutions:
| Question 1 Answer: B,C,D | Question 2 Answer: B,C,E | Question 3 Answer: A,D | Question 4 Answer: B,C | Question 5 Answer: D |
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