2024 Realistic AD0-E602 Dumps Questions To Gain Brilliant Result [Q13-Q30]

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2024 Realistic AD0-E602 Dumps Questions To Gain Brilliant Result

Start your AD0-E602 Exam Questions Preparation with Updated 52 Questions

NEW QUESTION # 13
A Real-Time CDP Business Practitioner needs to analyze a segment's profile count. The business practitioner is interested in the number of new profiles that are part of the segment and the number of profiles that are getting removed from the segment.
Which profile status types can the practitioner use for this scenario?

  • A. Qualified and Existing
  • B. Realized and Exiting
  • C. Realized and Leaving

Answer: B

Explanation:
According to the Adobe documentation, realized profiles are those that have newly qualified for a segment, while exiting profiles are those that have been removed from a segment due to no longer meeting the segment definition. These profile status types can be used to analyze the segment's profile count over time. Reference: https://experienceleague.adobe.com/docs/experience-platform/segmentation/ui/segment-profile-count.html?lang=en#profile-status-types


NEW QUESTION # 14
A client asks a Real-Time CDP Business Practitioner to use a schema in the Real-Time Customer Profile. Which identity must the practitioner set?

  • A. Secondary identity
  • B. Primary identity
  • C. Identity class

Answer: B

Explanation:
According to the Adobe documentation, primary identity is an identity that must be set in a schema in order to use it in Real-Time Customer Profile. Primary identity is an identity that uniquely identifies each profile within a dataset and across datasets within a tenant. Primary identity can be either predefined or custom, but it must have cardinality of one-to-one or many-to-one. Reference: https://experienceleague.adobe.com/docs/experience-platform/profile/identity-service/schema.html?lang=en#primary-identity


NEW QUESTION # 15
A Real-Time Business Practitioner wants to receive alerts when an error occurs while ingesting data from a source connection. Which method should the practitioner use to enable this?

  • A. Create failure alerts in source workflow
  • B. Subscribe to source flow run failure alerts
  • C. Subscribe to failure alerts from monitoring Ul

Answer: B

Explanation:
According to the Adobe documentation, subscribing to source flow run failure alerts is the method to receive alerts when an error occurs while ingesting data from a source connection. Source flow run failure alerts are notifications that are sent to the user's email address when a source connection run fails due to an error. The user can subscribe to these alerts by selecting the option in the source connection settings. Reference: https://experienceleague.adobe.com/docs/experience-platform/sources/ui/monitor.html?lang=en#subscribing-to-source-flow-run-failure-alerts


NEW QUESTION # 16
A Real-Time CDP Business Practitioner has composed a schema and a dataset has been created that references that schem a. Data is then ingested and stored in the Data Lake.
Which Platform service is the best place to analyze the data to support different use cases?

  • A. Query Services
  • B. Data Science Workspace
  • C. Real-time Customer Profile
  • D. Catalog Service

Answer: A

Explanation:
According to the Adobe documentation, Query Services is the best platform service to analyze the data to support different use cases. Query Services enables users to query data stored in the Data Lake using SQL or Spark SQL. Query Services also supports various data formats, such as Parquet, CSV, JSON, or Avro. Query Services can be used for various use cases, such as data exploration, data validation, data transformation, data visualization, or data export. Reference: https://experienceleague.adobe.com/docs/experience-platform/query/home.html?lang=en#query-service-overview


NEW QUESTION # 17
A Real-Time CDP Business Practitioner has to create a new segment of California residents. What field group tile should they drag onto the segment builder canvas?

  • A. Events
  • B. Audiences
  • C. Attributes

Answer: C

Explanation:
According to the Adobe documentation, attributes are fields that describe profile characteristics or traits, such as demographic information, preferences, or interests. Attributes can be dragged onto the segment builder canvas to define segment rules based on attribute values or ranges. In this case, the practitioner can drag an attribute that indicates the state of residence and set it to California. Reference: https://experienceleague.adobe.com/docs/experience-platform/segmentation/ui/segment-builder.html?lang=en#attributes


NEW QUESTION # 18
Which two standard widgets are available in a Profiles overview dashboard of Real-time CDP? (Choose two.)

  • A. Profile source
  • B. Identity graph
  • C. Profiles added
  • D. Identity overlap

Answer: A,C

Explanation:
According to the Adobe documentation, profiles added and profile source are two standard widgets that are available in a Profiles overview dashboard of Real-time CDP. Profiles added widget shows the number of profiles that have been added to the platform over time. Profile source widget shows the breakdown of profiles by their source type, such as batch or streaming. Reference: https://experienceleague.adobe.com/docs/experience-platform/profile/ui/overview.html?lang=en#profiles-overview-dashboard


NEW QUESTION # 19
A Data Steward was recently hired to ensure data governance for a large insurance company. Which two roles will be part of their main job assignment? (Choose two.)

  • A. Reviewing data, datasets, and data samples to apply and manage metadata usage labeling.
  • B. Use data to design new customer experiences.
  • C. Creating data policies and applying them to datasets and fields.
  • D. Creating batch integrations and data schemas.

Answer: A,C

Explanation:
According to the Adobe documentation, a Data Steward is a role that is responsible for ensuring data quality, compliance, and governance across the organization. Some of the main tasks of a Data Steward include creating data policies and applying them to datasets and fields, reviewing data, datasets, and data samples to apply and manage metadata usage labeling, monitoring data quality issues and resolving them, etc. Reference: https://experienceleague.adobe.com/docs/experience-platform/data-governance/home.html?lang=en#roles


NEW QUESTION # 20
A marketer sets up a new Amazon S3 source in real-time CDR A few days later, the marketer wants to check for any errors with ingestion.
In which two places should the marketer look for ingestion errors? (Choose two.)

  • A. Profile details
  • B. Segments detail
  • C. Source's dataflow activity
  • D. Dataset activity

Answer: C,D

Explanation:
According to the Adobe documentation1, dataset activity and source's dataflow activity are two places where ingestion errors can be viewed. Dataset activity shows the status of each batch that is ingested into a dataset, including any errors or warnings. Source's dataflow activity shows the status of each source connection run, including any errors or warnings. Reference: 1 https://experienceleague.adobe.com/docs/experience-platform/sources/ui/monitor.html?lang=en#viewing-ingestion-errors


NEW QUESTION # 21
An Adobe Real-Time CDP Business Practitioner wants to create a batch segment of users for a financial services client who opened account in the last rolling 30 days. The analytics team needs an updated segment count prior to a campaign launch.
What would the practitioner need to do to achieve this task?

  • A. Segment job
  • B. Re-create the segment
  • C. Streaming segment

Answer: A

Explanation:
According to the Adobe documentation, segment job is a feature that allows running an on-demand evaluation of segments using batch datasets and getting an updated segment count within minutes. Segment job can be used to achieve this task by selecting the segment and clicking on "Run segment job" from the action bar. Reference: https://experienceleague.adobe.com/docs/experience-platform/segmentation/ui/segment-job.html?lang=en


NEW QUESTION # 22
An Adobe Real-time CDP customer is currently experiencing a low match rate with the Google DV360 connection when sharing cookie-based website retargeting audiences due to users visiting their website from a Safari browser. This customer also has a 70% authentication rate on their website with users logging in with an email address.
What could an Adobe Real-time CDP business practitioner suggest to improve the reach of the customer's website retargeting audiences with Google?

  • A. Share the segment using the Google Customer Match connection using hashed email addresses as the target identity
  • B. Only send users who have visited the website using another browser (e.g. Chrome)
  • C. Share the segment using the Google Customer Match connection using ECID as the target identity

Answer: A

Explanation:
According to the Adobe documentation, Google Customer Match is a type of destination that allows matching profiles based on hashed email addresses, phone numbers, or user IDs with Google users across various Google services, such as Search, YouTube, Gmail, and Display & Video 360 (DV360). This type of destination can improve the match rate for website retargeting audiences, especially for users who visit the website from browsers that block third-party cookies, such as Safari. Reference: https://experienceleague.adobe.com/docs/experience-platform/destinations/catalog/google-customer-match.html?lang=en


NEW QUESTION # 23
As a Real-Time Business Practitioner, it is required to create a custom merge policy in Adobe Experience Platform for an upcoming use case to ensure profile attributes to take precedence from latest datasets and are applied across all datasets automatically.
Which merge method should the practitioner select?

  • A. Timestamp ordered
  • B. Dataset timestamp
  • C. Dataset precedence

Answer: A

Explanation:
According to the Adobe documentation, timestamp ordered is a merge method that can be used to create a custom merge policy in Adobe Experience Platform for an upcoming use case to ensure profile attributes take precedence from latest datasets and are applied across all datasets automatically. Timestamp ordered merge method prioritizes profile attributes based on their ingestion timestamp, with newer values taking precedence over older values. Timestamp ordered merge method also applies globally across all datasets within a tenant. Reference: https://experienceleague.adobe.com/docs/experience-platform/profile/merge-policies/methods.html?lang=en#timestamp-ordered


NEW QUESTION # 24
A Real-Time CDP Business Practitioner wants to make Privacy Service requests for Experience Cloud applications. Which two categories of applications can they use? (Choose two.)

  • A. Self-serve applications
  • B. Applications integrated with Privacy Service
  • C. On-prem applications
  • D. Real-time applications

Answer: A,B

Explanation:
According to the Adobe documentation, self-serve applications are applications that allow users to create and manage their own Privacy Service requests, such as Adobe Experience Platform, Adobe Campaign Standard, and Adobe Target. Applications integrated with Privacy Service are applications that have built-in integrations with Privacy Service and can automatically process requests, such as Adobe Audience Manager, Adobe Analytics, and Adobe Experience Manager. Reference: https://experienceleague.adobe.com/docs/experience-platform/privacy/home.html?lang=en#applications


NEW QUESTION # 25
A Real-Time CDP Business Practitioner is working on a case where there is a data governance policy violation on activating a segment to email targeting destination using a data field from dataset labeled as C4.
Which two are recommended resolutions for this situation to maintain existing data governance policy? (Choose two.)

  • A. Remove or modify labels of the dataset
  • B. Remove segment from destination
  • C. Modify segment attribute or merge policy
  • D. Remove or modify data usage policy

Answer: B,C

Explanation:
According to the Adobe documentation, C4 is a type of contract label that indicates data that cannot be used for off-site targeting purposes, such as email targeting destination. To resolve the policy violation, the practitioner can either modify the segment attribute or merge policy to exclude the C4 data field from the segment definition, or remove the segment from the destination altogether. Reference: https://experienceleague.adobe.com/docs/experience-platform/data-governance/dule/dule-overview.html?lang=en#contract-labels


NEW QUESTION # 26
An outdoor retailer and Adobe Real-Time CDP customer tries to create a segment that identifies females who browsed camping supplies on its website. The retailer first selected experience events of users who have visited campaign supply product pages in the past 30 days. The initial size of the segment was 450,000 profiles. However, when the retailer AND'd the gender attribute from its loyalty system, the size of the segment dropped to only 7;000 profiles.
What is the most likely explanation for this dramatic drop in segment size?

  • A. The segment logic should include an OR statement instead of an AND.
  • B. Women are less interested in the brand's camping supplies than men.
  • C. The recency needs to be expanded to include 90 days of activity.
  • D. The majority of browsers on the website are not authenticated.

Answer: D

Explanation:
The most likely explanation for the dramatic drop in segment size is that the majority of browsers on the website are not authenticated. This means that they do not have a loyalty account or a unique identifier that can be matched with the gender attribute from the loyalty system. Therefore, they are excluded from the segment that ANDs the gender attribute with the browsing behavior. To increase the segment size, the retailer could use other methods to identify or infer the gender of anonymous browsers, such as cookies, device IDs, or third-party data.


NEW QUESTION # 27
A Real-Time CDP Business Practitioner wants to target audiences on Linkedln.
In order to target Linkedln profiles what three identities must be used to support this targeting?

  • A. Hashed emails, IDFA, GAID
  • B. IDFA, GAID, MID
  • C. Hashed emails, phone number, GAID

Answer: C

Explanation:
According to the Adobe documentation, Linkedln Matched Audiences is a type of destination that allows matching profiles based on hashed email addresses, phone numbers, or mobile device IDs (GAID or IDFA) with Linkedln users across various Linkedln services, such as Campaign Manager and Marketing Solutions API. This type of destination can be used to target audiences on Linkedln using these three identities. Reference: https://experienceleague.adobe.com/docs/experience-platform/destinations/catalog/linkedin-matched-audiences.html?lang=en


NEW QUESTION # 28
A banking and insurance company has "memberid" as the unique user id for customers who land on their website from Google organic search and authenticate.
Which namespace is recommended to fetch profiles for known customers?

  • A. Custom namespace for memberid
  • B. Customer namespace for authenticated id
  • C. Custom namespace for Google Click ID

Answer: B

Explanation:
According to the Adobe documentation, a custom namespace is a namespace that is created by the user to define a specific type or source of identity value that is not available in the predefined namespaces. A custom namespace for memberid would be recommended to fetch profiles for known customers who land on their website from Google organic search and authenticate, because memberid is a unique user id that is specific to this use case and not covered by any predefined namespace. Reference: https://experienceleague.adobe.com/docs/experience-platform/profile/identity-service/namespace.html?lang=en#custom-namespaces


NEW QUESTION # 29
A Real-Time CDP Business Practitioner must create a new destination. As the final step in creating the new destination, they are unable to indicate the intent for which data will be exported to the destination.
What must they do in order to complete the new destination creation?

  • A. Move to the activation flow
  • B. Select an audience
  • C. Create their own marketing action

Answer: C

Explanation:
According to the Adobe documentation, if none of the predefined marketing actions match the intent for which data will be exported to the destination, the practitioner can create their own marketing action by selecting "Other" and providing a name and description for it. Reference: https://experienceleague.adobe.com/docs/experience-platform/destinations/ui/destination-actions.html?lang=en#creating-a-new-marketing-action


NEW QUESTION # 30
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